#PhotoshootFresh: Nike Just Do It Collection – August 29, 2018

When Nike released their “Just Do It” Collection to close out the summer, there were several pieces I knew were must haves for my own personal collection. I’ll release more looks on how to rock the different pieces as the weather continues to cool down but here’s a look at what I wore to Chris Hansen’s Check Me Out Showcase in Seattle two weekends ago.

By: Brandon Clay @BrandonClayStyle

The outfit above incorporated looks from:

Hoodie: Nike JDI
Top: Nike JDI
Sweatpants: Nike
Shoes: Nike JDI Air Force Ones
Bag: Louis Vuitton Avenue Backpack

Brandon Clay serves as the publisher of PSBPopCulture.com. A self-professed entertainment, music and sports junkie, Clay has been on his game since picking up his first Nintendo and Sony Walkman in the early 90’s. Adding in a SLAM (Basketball) Magazine subscription in the late-90’s had him setup up for lifelong success. Clay is also a founding member of the “Luxury Boys Club” designed to stay on top of whatever is next in the world of PopCulture. You can follow him on Twitter @psbpopculture.

#PhotoshootFresh: Sydney Holloway – August 29, 2018

When she’s not putting up numbers for Bryant University’s basketball team, Sydney Holloway (@sydneyhollowayy) is always dressed right for the weather. We’ve had multiple conversations about her fashion over the past two years and Holloway is always on point.

By: Brandon Clay @BrandonClayStyle

The outfit above incorporated looks from:

Jacket: New York & Company
Top: Forever 21
Bottom: Zara
Shoes: Steve Madden
Bag: Yves Saint Laurent

Brandon Clay serves as the publisher of PSBPopCulture.com. A self-professed entertainment, music and sports junkie, Clay has been on his game since picking up his first Nintendo and Sony Walkman in the early 90’s. Adding in a SLAM (Basketball) Magazine subscription in the late-90’s had him setup up for lifelong success. Clay is also a founding member of the “Luxury Boys Club” designed to stay on top of whatever is next in the world of PopCulture. You can follow him on Twitter @psbpopculture.

#iTunesSounds: Beyoncé & Jay-Z – “Everything Is Love” – June 24, 2018

Beyoncé and Jay-Z are in the middle of the On The Run II World Tour. They dropped an album last weekend that caught us all by surprise. Sitting at nine tracks and just under 40 minutes, it delivers substance in a timely fashion. Beyoncé is amazing showing as much versatility with her blend of singing and emerging rap skills, punchlines as she has in her career blurring the lines of a traditional singer yet again. On Jay’s end, he is delivering bars in different flows with the punch of someone 20 years his junior. S. Carter will be 50 in December 2019. Incredible.

By: Brandon Clay @PSBPopCultureBC

Track Rating:

1) BLACK EFFECT
2) BOSS
3) NICE
4) APE****
5) LOVEHAPPY
6) 713
7) SUMMER
8) FRIENDS
9) HEARD ABOUT US

Brandon Clay serves as the publisher of PSBPopCulture.com. A self-professed entertainment, music and sports junkie, Clay has been on his game since picking up his first Nintendo and Sony Walkman in the early 90’s. Adding in a SLAM (Basketball) Magazine subscription in the late-90’s had him setup up for lifelong success. Clay is also a founding member of the “Luxury Boys Club” designed to stay on top of whatever is next in the world of PopCulture. You can follow him on Twitter @psbpopculture.

#iTunesSounds: Kanye West – “Ye” – June 1, 2018

As the leader of G.O.O.D. Music, Kanye West is in charge of marketing for an entire team of quality artists including himself. The 2018 theme is seven-track albums for releasing throughout the summer for the whole crew all executive produced by West himself. He’s in Jackson, Wyoming putting together the music. West’s personal album is the second one in the string of releases. As we’ve come to expect from ‘Ye, the music is a bit scattered at times especially early in the album. By the time we reach “Wouldn’t Leave,” Kanye settled into his bag delivering the type of sample-infused production that made him a star musically early in his career.

By: Brandon Clay @PSBPopCultureBC

Track Rating:

1) No Mistakes (vintage Kanye here)
2) Wouldn’t Leave (PND, Jeremiah and Ty Dolla $ign all jumped on this)
3) Ghost Town
4) Violent Crimes (the singing on this one is fantastic, guest appearance by Nicki)
5) All Mine
6) Yikes
7) I Thought About Killing You (this man talked for 2 minutes to start a 20 min album)

Brandon Clay serves as the publisher of PSBPopCulture.com. A self-professed entertainment, music and sports junkie, Clay has been on his game since picking up his first Nintendo and Sony Walkman in the early 90’s. Adding in a SLAM (Basketball) Magazine subscription in the late-90’s had him setup up for lifelong success. Clay is also a founding member of the “Luxury Boys Club” designed to stay on top of whatever is next in the world of PopCulture. You can follow him on Twitter @psbpopculture.

#PSBPopCulture: “The Life” – Houseboat Party – May 30, 2018

It’s always a pleasure to team up with Parallels Media Group to deliver timeless captures of any event. This one was extra special as I got to celebrate my longtime ace and PopCulture contributor, Stella Alverson as she graduated from Buford High School the following evening. Along with her classmate, Katelyn Cortelloni, they threw a celebration party for the ages.

By: Brandon Clay @PSBPopCultureBC

The setting was first class with a houseboat on Lake Lanier. I brought Larry Rhinehart aka Shot By Larry to take it all in behind the lens. We’ll have footage and videos posted by the first of next week.

Brandon Clay serves as the publisher of PSBPopCulture.com. A self-professed entertainment, music and sports junkie, Clay has been on his game since picking up his first Nintendo and Sony Walkman in the early 90’s. Adding in a SLAM (Basketball) Magazine subscription in the late-90’s had him setup up for lifelong success. Clay is also a founding member of the “Luxury Boys Club” designed to stay on top of whatever is next in the world of PopCulture. You can follow him on Twitter @psbpopculture.

#iTunesSounds: Pusha T – “Daytona” – May 30, 2018

From the cover art of Whitney Houston‘s bathroom to the seven-track length drop, this release marks a different, more calculated version of Pusha T than we’ve seen to date. Push has been a mainstay of the rap game since the early 2000’s relying heavily on his experience moving drugs as his topic base for verses. Not only does he stay on course but enlists Kanye West for all seven beats to assist his cause. Another veteran of the narcotic industry talk, Rick Ross, joins Push as the only non-West feature on the album.

By: Brandon Clay @PSBPopCultureBC

Clocking in at just over 20 minutes, Daytona represents what could become the new industry standard of “less equaling more.” The production coupled with the verses gives Pusha his first masterpiece release in years. Just four days after the release, Pusha gave us a diss record against Drake called “The Story of Adidon.” It’s so good that it deserves it’s own article. Stay tuned.

A letter from one of my idols… ✍🏿 @diddy (peep the stationary) #DAYTONA

A post shared by Pusha T (@kingpush) on

Track Rating:

1) The Story of Adidon (yes I consider this part of the album – a bonus cut)
2) Infrared
3) What Would Meek Do? (this was CLEARLY a setup for what’s happened this week)
4) If You Know You Know
5) Santeria
6) Hard Piano (feat. Rick Ross)
7) The Games We Play
8) Come Back Baby

Brandon Clay serves as the publisher of PSBPopCulture.com. A self-professed entertainment, music and sports junkie, Clay has been on his game since picking up his first Nintendo and Sony Walkman in the early 90’s. Adding in a SLAM (Basketball) Magazine subscription in the late-90’s had him setup up for lifelong success. Clay is also a founding member of the “Luxury Boys Club” designed to stay on top of whatever is next in the world of PopCulture. You can follow him on Twitter @psbpopculture.

#PhotoshootFresh: #AnyGymIsHome – “S/S ’18 x Brandon Clay” Collection Release – April 24, 2018

With the fashion world and the sports world continuing to blur the lines where one ends and the other begins on a daily basis, the timing was perfect for us to launch our Spring – Summer 2018 Collection this past weekend. Special thanks is in order to both Geoff Lampe and Jay Kohr for their help on the design and production end of the line. Andraya Carter, Jordan Davis and Bree Locke all assisted with the visual capture of the line while Alli and Zoey Lhamon helped serve as the ordering assistants.

By: Brandon Clay @PSBPopCultureBC

THE VIDEO BREAKDOWN: THANKS TO PARALLELS MEDIA

Brandon Clay serves as the publisher of PSBPopCulture.com. A self-professed entertainment, music and sports junkie, Clay has been on his game since picking up his first Nintendo and Sony Walkman in the early 90’s. Adding in a SLAM (Basketball) Magazine subscription in the late-90’s had him setup up for lifelong success. Clay is also a founding member of the “Luxury Boys Club” designed to stay on top of whatever is next in the world of PopCulture. You can follow him on Twitter @psbpopculture.

#iTunesSounds: “Nice For What” – Drake – April 7, 2018

It’s safe to say, Drake appears to be in full go mode when it comes to his upcoming album releasing new music for the second time this calendar year. He’s got another hit on his hands with “Nice For What.”

By: Brandon Clay @PSBPopCultureBC

THE BREAKDOWN:

Murda Beatz went crazy on this vintage Lauryn Hill sample. I spent the majority of my flight from Atlanta to San Antonio to cover Ray Caldwell’s event this morning listening to the song. Larry Rhinehart of ParallelsMedia.com expects the song to catapult right alongside “God’s Plan” at the top of the charts. I completely agree.

WATCH THE VIDEO:

Brandon Clay serves as the publisher of PSBPopCulture.com. A self-professed entertainment, music and sports junkie, Clay has been on his game since picking up his first Nintendo and Sony Walkman in the early 90’s. Adding in a SLAM (Basketball) Magazine subscription in the late-90’s had him setup up for lifelong success. Clay is also a founding member of the “Luxury Boys Club” designed to stay on top of whatever is next in the world of PopCulture. You can follow him on Twitter @psbpopculture.

#PhotoshootFresh: #AnyGymIsHome – “S/S ’18 x Brandon Clay” Collection Preview – April 3, 2018

Each year, my goal is to incorporate the changes in the world of fashion into the upcoming season’s release of the #AnyGymIsHome apparel line. Some seasons, it’s a focused redesign on the logo while for others, my attention is focused more on providing innovative colors for the consumer. This season, it’s both. With the fashion world and the sports world continuing to blur the lines where one ends and the other begins on a daily basis, the timing is perfect for us to launch our Spring – Summer 2018 Collection. Special thanks is in order to both Geoff Lampe and Jay Kohr for their help on the design and production end of the line.

By: Brandon Clay @PSBPopCultureBC

THE BREAKDOWN:

This season will feature our signature t-shirt and hoodie selection in four color ways. Two of the color ways are inspired by Pharrell Williams latest NMD release while the other two are influenced by Nike’s Air Vapormax release at the tail end of 2017.

The full “S/S ’18 X Brandon Clay” launch will be available at PeachStateBasketball.com events nationwide starting April 20th weekend.

We’ll add at least three if not four additional color ways for the summer season that will be available for purchase in early June.

Brandon Clay serves as the publisher of PSBPopCulture.com. A self-professed entertainment, music and sports junkie, Clay has been on his game since picking up his first Nintendo and Sony Walkman in the early 90’s. Adding in a SLAM (Basketball) Magazine subscription in the late-90’s had him setup up for lifelong success. Clay is also a founding member of the “Luxury Boys Club” designed to stay on top of whatever is next in the world of PopCulture. You can follow him on Twitter @psbpopculture.

#PSBSportsChop: McDonald’s All-American Game – April 2, 2018

ATLANTA – The McDonald’s All-American Game is annually the most prestigious postseason game that a high school basketball player can take part in. Held at Philips Arena this year, our staff was on hand court side to document the event both through pictures and social media.

By: Brandon Clay @PSBPopCultureBC

THE BREAKDOWN:

Both games were down to the wire. One of the city’s dopest young photographers, Larry Rhinehart of Parallels Media came through with incredible footage for us to use afterwards on social media. Take a look at some of our posts:

H U N C H O

A post shared by larry rhinehart (@shotbylarry) on

It’s gonna be fun to see these guys together next year

A post shared by larry rhinehart (@shotbylarry) on

Wildcat on Wildcat

A post shared by larry rhinehart (@shotbylarry) on

Watching Movies

A post shared by larry rhinehart (@shotbylarry) on

@mcdaag was lit 😈

A post shared by larry rhinehart (@shotbylarry) on

Brandon Clay serves as the publisher of PSBPopCulture.com. A self-professed entertainment, music and sports junkie, Clay has been on his game since picking up his first Nintendo and Sony Walkman in the early 90’s. Adding in a SLAM (Basketball) Magazine subscription in the late-90’s had him setup up for lifelong success. Clay is also a founding member of the “Luxury Boys Club” designed to stay on top of whatever is next in the world of PopCulture. You can follow him on Twitter @psbpopculture.