“Four To Know” is a glimpse inside what’s current in the iTunes Music Libraries of our team members. We’ll provide four songs to grab and a breakdown of what appeals to us in each track.
By: Brandon Clay @PSBPopCulture
1) “L.A. Confidential” by Tory Lanez
BREAKDOWN: Lanez brought the heat with the lead single off of his upcoming album scheduled to be titled “L.A. Confidential.” He performed the song on Jimmy Kimmel at the end of January, and it is already charting on The Heat’s Weekly Top 35 countdown on Sirius XM. I was in Los Angeles at the beginning of February and had a chance to really listen. This record has the potential to take off the way that “Say It” did during the back half of 2015. Despite Lanez “off-field” issues with fellow Canadian, Drake, the music Lanez is putting out has his name amongst the up-and-comers in the urban music game right now.
2) “Panda” by Desiigner
BREAKDOWN: First of all, I thought this was Future when I heard the song. Second, Kanye West tossed the Brooklyn-based rapper a MEAN alley oop by putting a sample of this song on his “The Life of Pablo” album. Kanye also announced earlier in February that Desiigner is signed to G.O.O.D. Music so the placement is purely by design. With the catchy beat and hook, this just might be the Spring Break anthem before it’s all said and done.
SIDENOTE: I heard Uncle Murda’s remix of “Panda.” He too thought it was Future and stated so on the song. At least I wasn’t alone.
3) “Jam” by Kevin Gates
BREAKDOWN: Kevin Gates dropped the “Isiah” album earlier in the year. 48 hours later, Gates proceeded to release this track with Trey Songz and Ty Dolla $ign. It’s Gates at his essence: crisp hook, witty wordplay all based on his relationship with a female.
4) “Pillowtalk” by Zayn (Malik)
BREAKDOWN: From the opening beat drop, the former One Direction group member showed that he has a song built to top the charts sooner than later. His debut single is currently sitting at No. 10 on the iTunes charts and is getting major airplay on radio stations from coast-to-coast. Expect this one to stay in rotation for a while.
Brandon Clay serves as the publisher of PSBPopCulture.com. A self-professed entertainment, music and sports junkie, Clay has been on his game since picking up his first Nintendo and Sony Walkman in the early 90’s. Adding in a SLAM (Basketball) Magazine subscription in the late-90’s had him setup up for lifelong success. Clay is also a founding member of the “Luxury Boys Club” designed to stay on top of whatever is next in the world of PopCulture. You can follow him on Twitter @psbpopculture.